Updated: May 23, 2019

Celebrating 80 years of Philips shaving innovation!

Photo courtesy of Philips

Philips introduces the new Philishave Heritage Edition electric shaver, celebrating 80 years of innovation in male shaving and grooming. This special edition Philishave with its unique pack design combines the modern-day technology of Philips most enduring contemporary shaver, with colours and finishes inspired by its heritage and the iconic three-headed design.

In the 1930s, Philips engineer Alexandre 'Sacha' Horowitz was inspired by Philips' bicycle dynamo technology to create a rotary system, which was the beginning of Philips’ 80-year journey of innovation in male shaving.

Photo courtesy of Philips

In 1930, the launch of the world’s first rotary shaver, Philishave, was the pivotal moment that saw the art of performance and design merge to meet the needs of men across the world.

In 1966, the creation of the iconic triangular three-headed Philishave provided men with a close yet comfortable shave. Today, Philips continues to encourage men to do what feels right with a wide range of shaving and grooming tools to suit their needs; whether it be skin sensitivity, style, convenience or lifestyle.

Georgia Dass, Marketing Manager for Philips Shaving UK said:

“In 1939, Philips changed the way men shave forever. This special edition Philishave celebrates our game-changing history and commitment to making men’s lives better every day. The pioneering spirit of our designers and engineers is what makes Philips shavers so renowned and our expertise guarantees every shaver will give men the convenient, close and comfortable shave they deserve."

Photo courtesy of Philips

The Philips Philishave Heritage Edition’s iconic three-headed design is fully optimised following a long history of continuous improvements. Evolving from a dark brown, single headed classical column, the Philishave Heritage Edition provides a sophisticated multi-head sleek performance tool. This new edition celebrates Philips' commitment to providing men with the best shaving solution possible; offering an innovative, yet affordable solution to give men the confidence to achieve a close and comfortable shave every day.

The ComfortCut Blade System’s rounded profile heads featured on the Philips Philishave Heritage Edition glide smoothly across men’s skin for a close and comfortable shave, while protecting it from any skin irritations, nicks and cuts. The 4-direction Flex Heads equipped with four independent movements adjust to every curve and contour of the face for a smooth shave, every time. The Philips Philishave Heritage Edition also features Li-ion power that allows men to shave for longer with every charge meaning it will keep going just as strong for years to come.

Key Features

  • ComfortCut Blade System

  • 4-direction Flex Heads

  • Pop-up trimmer

  • Li-ion power

  • Comes with a black travel pouch

The Philips Philishave Heritage Edition will be available from March 2019 at, John Lewis, Argos and Boots, RRP £79.99.

For more information, please visit Philips here.

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